If you do any kind of Facebook advertising, or if you plan to listen up!
Facebook has been deceiving you.
Paid advertising works best when you can focus on a small market place. Say, people who live in Atlanta, Ga, who like Cheese and Wine.
If you ran an ad campaign for a business, a high end catering company or something, you’d want this level of control. There’s no sense in people in Denver seeing your ads, right?
But here’s the deal. When you’re targeting these various interests and locations when you set up your Facebook ad, you’re not going to get Atlanta, Ga AND Likes Cheese AND Likes Wine.
You’ll get Atlanta, Ga OR Likes Cheese OR Likes Wine.
Do you see the difference?
How will that difference express itself in your ad campaign?
Well, for one thing, your click through rate will be a lot lower (as in massively lower) and that will result in your cost per click being higher.
There’s a solution, though. And, it’s this!
This is an amazing piece of software called Social Interest Freak. It’s by a friend of mine, Ali Gadit. It runs on Adobe Air and is compatible for both Windows and Mac.
You might remember the previous incarnation of this software called Social Lead Freak. Thousands of people bought Social Lead Freak, and it worked great, until Facebook decided to change their API so that you could no longer pull user ID’s from Facebook groups, etc. (How Lead Freak worked.)
A lot of people made a lot of money both for themselves and clients using Social Lead Freak.
Social Interest Freak is a new and improved version. It’s totally kosher with Facebook, works through their API. And, although it works differently, it will give you the same level of control that Lead Freak gave you.
Okay, I know I said a ton about this, how about a very clear show and tell video?
Just click this link to watch Ali explain how Social Interest Freak works!